← Seoul Beauty Trip

Privacy Policy

Last updated: 2026-08-31

Seoul Beauty Trip ("we", "us", or "our") operates the website seoulbeautytrip.com. This Privacy Policy explains how we collect, use, and protect your information when you use our website and booking service.

1. Information We Collect

We may collect the following information:

We do not collect payment information. All payments are made directly to the beauty service provider.

2. How We Use Your Information

We do not sell or rent your personal information. We share only the limited information needed for hosting, analytics, advertising measurement, communications and booking support with the service providers described below.

3. AI-Assisted Concierge

The concierge is a planning and directory-navigation tool, not a medical service. Before model processing, we automatically remove common email-address and phone-number patterns from the text sent to the model. The remaining consultation text and a limited set of current provider fields are processed first by Anthropic Claude, either through Anthropic directly or through our configured Genspark AI proxy. If Claude is unavailable or the response does not pass our safety checks, Google Gemini may process the same limited information as a fallback. We use Vercel infrastructure to host and route these requests.

Please do not enter your full name, phone number, email address, passport information, medical records, or other identifying information in the chat. Photos are never sent to the AI concierge. Any diagnosis, treatment suitability, final price, risks and availability must be confirmed directly by a qualified provider.

4. Consultation Photos

Photos are optional and upload only after you choose to send a coordinator request and agree to this policy. They are stored in private Vercel Blob storage under a random consultation path and linked to the coordinator request in our database. Direct public access is disabled; an authorized administrator must use the protected management page to view them.

Photos are reviewed for coordination only. They are not used by the AI concierge and are not automatically shared with a provider. If a provider needs a photo to answer a booking question, our coordinator will first contact you about the next step.

5. Google Analytics

We use Google Analytics to understand how visitors use our website. Google Analytics may process page activity, device and browser information, approximate location, campaign parameters and client/session identifiers in accordance with Google's Privacy Policy. You can opt out of Google Analytics by using the Google Analytics Opt-out Browser Add-on.

6. Cookies and Local Storage

The concierge stores a random conversation identifier in local storage and a protected, HTTP-only access token cookie so the same browser can reopen the conversation. The access token is not exposed in a public URL.

We also use cookies, session storage and local storage to preserve first- and last-touch campaign information, maintain a random session/visitor identifier, prevent duplicate events and carry the SBT booking reference into WhatsApp. Google Analytics and Meta Pixel may set or read their own identifiers where enabled. You can disable cookies or clear site storage in your browser settings, though attribution and some website functionality may be affected.

7. Third-Party Links and Processors

Our website contains links to beauty shop pages, WhatsApp, Google Maps, and Instagram. We are not responsible for the privacy practices of these third-party services. We recommend reviewing their respective privacy policies.

We use service providers to host the website, database and AI request infrastructure, communicate through WhatsApp, and measure advertising through Google and Meta. They process information only to provide those services and may process data in countries outside your own.

8. Data Retention

Directory consultation (including /en, /kr and /jp): New directory conversations and linked contact requests are retained while the appointment remains unconfirmed, with no automatic deletion date. If staff records a confirmed visit date, the deadline becomes the end of the 60th day after that visit (Korea time). Rescheduling changes that deadline. Expired directory records are blocked from access immediately and removed by the retention cleanup, including linked staff replies. Customer access uses a secure browser session; a URL alone does not grant access. Email and WhatsApp contact preferences do not themselves activate automatic notifications.

Concierge conversations expire after 90 days of inactivity. Photos uploaded to a session that is not submitted are scheduled for deletion when that session expires. Submitted coordinator requests, attached photos, campaign attribution records, SBT booking references and verified outcome records are retained only while needed for follow-up, campaign measurement, service records, dispute handling or legal obligations. You may request deletion at any time by contacting us.

9. Your Rights

You have the right to:

To exercise any of these rights, contact us via WhatsApp or Instagram.

10. Children's Privacy

Our service is not directed to individuals under the age of 18. We do not knowingly collect personal information from minors.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. Continued use of the website after changes constitutes acceptance of the updated policy.

12. Contact

If you have questions about this Privacy Policy or how we handle your data, please contact us: